Grosse Pointe News Fall Style Guide

Led the creative development of a Fall Fashion Guide for a local newspaper, overseeing the project from concept to publication. Collaborated on clothing curation and styling to reflect seasonal trends, wrote engaging ad copy and editorial content, conducted interviews with local boutique owners, and coordinated all aspects of the photoshoots—including direction, casting, and visual styling. This multi-page feature blended journalistic storytelling with promotional strategy, showcasing both fashion and community voices. The final guide successfully balanced commercial goals with creative vision, driving readership and supporting local businesses.